The finest cuts of breast meat

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Applaws believe in goodness

At Applaws, Applaws believe that making pet food matters because that’s all we do. Applaws believe and trust in the goodness of a food that starts with the highest quality ingredients. Applaws call it natural simplicity – nothing artificial is added or hidden, no colours, flavours or preservatives – just the reassurance of ingredients that are sourced with the highest ethical standards.

Applaws promise to never use cheap and unnecessary additives to fill our dry food kibble
Applaws promise to only use the finest cuts of breast meat or fish fillet in our tins, pots and pouches
Applaws promise to only use the highest quality animal protein in our dry food (which means NO feather meal)
Applaws promise to only ever use the ingredients listed nothing more and nothing hidden

Applaws pet food contains all natural ingredients making it the best pet food for keeping your cat’s and dog’s in peak condition
At Applaws, we believe that making pet food matters. It’s all we do. We believe and trust in the goodness of a food that starts with the highest quality ingredients. We call it natural simplicity- nothing artificial is added or hidden, no colours, flavours or preservatives – just the reassurance of ingredients that are sourced with the highest ethical standards.
Applaws has been creating natural cat and dog food for 10 years. As a small, independent company we have created a number of “world firsts” that we’re extremely proud to say have challenged the perceptions of pet food around the world.
From the world’s first grain free dry food to be made with 80% animal protein to a cat food pouch with a visible window – allowing you to see the real chicken breast meat inside – we promise never to compromise on the natural goodness of the food we create.

FAQs Applaws

Below you’ll find answers to some of the most common questions around our Applaws products, as well as general questions around caring for your cat or dog
Why should I change from my pets current food?
Why is Applaws cheaper than other super premium brands are you using cheaper ingredients and are your manufacturing standards lower?
Why does the colour of the kibbles change during the year?
Why do you use Vegetables such as Potato?
Why do I need to feed so little Applaws Complete compared to other pet foods?
Why can I only buy certain products from your website?
Which carrier do you use to deliver?
Where can you deliver?
What products can I order from Applaws.co.uk?
What is the difference between a “Complete” pet food and a “Complementary” pet food?
What is digestibility and why is it so important?
What digestive ailment or skin complaints can be alleviated on Applaws Complete?
The protein level in Applaws Complete Dry Food 75% to 80% Chicken formulation , is higher than my current food, and I have always believed that a high protein diet can cause kidney problems.
The product I want is not available on your website, where else can I buy Applaws?
The oil content in Applaws Dry feels too high for my pet I do not want him getting fat.
My pet suffers from an intolerance to gluten, would your pet food be suitable?
My pet suffers from a wheat and cereal allergy. When can I expect to see an improvement to my pets wellbeing by feeding Applaws complete?
My pet scratches all the time and his coats smells, why?
My order hasn’t arrived, and it’s passed the delivery time, what should I do?
Is there salt in your diet as I have been informed over the Internet that salt is bad for a cats health.
Is there anything wrong in feeding tinned meat with Applaws Complete?
Is it possible for a cat to have no carbohydrates at all?
Is having fat in pet food bad for the animal?
Is Applaws more expensive than other leading brands?
I’m having trouble adding items to my basket, what should I do?
I read that pet foods can be treated with radiation. Is this true and does Applaws use this method?
I read online that anti freeze is added to pet food. Is this true and does Applaws have anything like this or any artificial ingredients in their food?
I make my own home made pet food why would Applaws be better?
I have recently purchased a new bag of Applaws Dry Dog food made with 75% chicken and the kibble seems different. What’s changed?
I have noticed that on the label of all pet foods it states that ash is in the product, why?
I am worried about Urinary Tract problems. My vet has informed me that this can be prevented by the use of an appropriate diet. Is Applaws complete suitable?
I am told to always give my pet fresh water with his meal but my pet never drinks water?
How long will it take to receive my order?
How does the Anti Fur Ball formula in Applaws Dry Cat Food work?
How do I help keep my pet healthy?
I understand that most of the chickens used in American dry pet food use battery hens, which I think is cruel. Do you use any battery hens in your product?
Do you use BHA, BHT or Ethoxyquin in Applaws Complete Pet Food?
Do you use any GM ingredients in Applaws Complete?
Is there any taurine in Applaws wet cat food?
Can I track my order?
As some Applaws Dry formulations are high in Protein will they make my pet fat?
Does it really matter where the protein comes from in my dry food?

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